Distinguishing Features and Similarities Between Descriptive Where quantitative methods can help answer questions about what is happening in a group and to what degree, qualitative methods can dig deeper into the reasons behind why it is happening. When we study these differences, we want to reinforce the specificity, efficiency and effectiveness of the methodological design in relation to the research objectives and questions that we want to answer. First, it focuses on studying the behavior of individuals in their natural settings. The research approach is decided based on the study problem, the data kind, and the resources. i*PGSg1%Y \_+VVcq6 X{n6#5q AnO f{o)E-6 Bryman, A. Methodology involves establishing and justifying the research issue, choosing acceptable methodologies, and evaluating and deriving conclusions from data. Both: ii) want to respond to research questions; iii) seek to relate data analysis to research already published; v) treat frequencies as a springboard for analysis; vi) seek to ensure that deliberate distortions do not occur; vii) argue for the importance of transparency; ix) are concerned that research methodologies should be appropriate to research questions. When you visit the site, Dotdash Meredith and its partners may store or retrieve information on your browser, mostly in the form of cookies. Concisely, hypotheses enable the researcher to concentrate on a specific aspect of a problem, and to identify the methods for solving it. On the other side of research approaches is the qualitative approach. If we zone in on the etymology of the word methodology, it refers to method+ology, Ology typically means a discipline of study or a branch of knowledge. Qualitative data are not made out of numbers but rather of descriptions, metaphors, symbols, quotes, analysis, concepts, and characteristics. The researcher can use participant or systematic observation to collect data. ADVERTISEMENT A researcher employs methods to obtain data, while methodology guides their choices and actions throughout the study process. IvyPanda. As noted above, statistics do not tell us about personal, individual experiences and meanings. Research method intends to discover the solution to the problem at hand. Some researchers specialize in a single method, but others specialize in a topic or content area and use many different methods to explore the topic, providing different information and a variety of points of view. in qualitative research we have, respectively, the words, the point of view of the participants, the close investigator, the theories that emerge, the process, the understanding of the context, the rich and deep data, the micro, the meanings, the natural conjuncture, etc. Quantitative research also uses operational definitions. Data can also be summarized through tabulation in order to reveal its underlying features. 834 0 obj <>/Encrypt 814 0 R/Filter/FlateDecode/ID[<1973A9B359D3884AAF3FDFD932B2C5FA>]/Index[813 45]/Info 812 0 R/Length 106/Prev 284112/Root 815 0 R/Size 858/Type/XRef/W[1 3 1]>>stream Quantitative methods can be helpful when making objective comparisons between groups or when looking for relationships between variables. Research methods are more focused on the specific techniques and procedures that are used to collect data. To put it another way, research methodology offers a more comprehensive framework for study in comparison to research methodologies. Other analytical tools include correlation, regression, and analysis of variance. Methods are strategies, tools, and techniques, which are often confused with methodology that consists of a systematic and theoretical analysis of the research methods.